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Cases on branding strategies and product development : successes and pitfalls / Sarmistha Sarma, Institute of Innovation in Technology and Management, Guru, Gobind Singh Indraprashtha University, India, Sukhvinder Singh, Institute of Innovation in Technology and Management, Guru, Gobind Singh Indraprashtha University, India. by Series:
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Hershey, PA : Business Science Reference, An Imprint of IGI Global, [2015]
Availability: Items available for loan: DLSU-D GRADUATE STUDIES (1)Call number: HF 5415.15 .C268 2015.
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Educational strategies for the next generation leaders in hotel management / Jiuguang Feng, Les Roches Jin Jiang international Hotel Management College, China, Sacha Stocklin, Les Roches Jin Jiang international Hotel Management College, China, Wei Wang, Foreign Languages College, Shanghai Normal University China, editors. by Series: Advances in hospitality, tourism, and the services industry (AHTSI) book series
Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Hershey, PA, USA : Business Science Reference, An Imprint of IGI Global, [2015]
Availability: Items available for loan: DLSU-D GRADUATE STUDIES (1)Call number: TX 911.5 .Ed83 2015.
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Improving organizational effectiveness with enterprise information systems / João Eduardo Varajão, University of Minho, Portugal, Maria Manuela Cruz-Cunha, Polytechnic Institute of Cávado and Ave, Portugal, Ricardo Martinho, Polytechnic Institute of Leiria, Portugal. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Hershey : Business Science Reference, An Imprint of IGI Global, [2015]
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HD 58.9 .Im78 2015.
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