ABOUT
SERVICES
LASALLIAN STUDIES
LIBRARY ACQUISITIONS
STUDY GUIDES
FAQ
Amazon cover image
Image from Amazon.com

Encyclopaedia of marketing / Anupam Shah.

By: Material type: TextTextPublication details: New Delhi : Anmol Publications, c2006.Description: 302 p. 25 cmISBN:
  • 8126129247
Subject(s): LOC classification:
  • HF 5415 .Sh13 2006
Summary: Provides definitions and descriptions covering the current marketing and also Internet marketing services.Explains marketing processes and includes key terms and concepts in marketing with coverage of advertising,sales promotion,public relations,direct marketing,personal selling,and e-marketing.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Date due Barcode
Reference Reference Aklatang Emilio Aguinaldo-Information Resource Center Reference HF 5415 .Sh13 2006 (Browse shelf(Opens below)) Not for loan 3AEA0000297094

Provides definitions and descriptions covering the current marketing and also Internet marketing services.Explains marketing processes and includes key terms and concepts in marketing with coverage of advertising,sales promotion,public relations,direct marketing,personal selling,and e-marketing.

There are no comments on this title.

to post a comment.
Contact Info
DBB-B, City of Dasmariñas, Cavite, Philippines 4115
Manila: +63 (02) 8779.5180 loc 3308
Library Direct Cavite Line: +63 (046) 481.1932 loc 3308
hslrc@dlsud.edu.ph
https://hslrc.dlsud.edu.ph
Copyright © 2017 All Rights Reserved |
Learning Resource Center/AEA-IRC